Team AMSOIL pro road racer Larry Pegram thrilled his local fans by taking the lead into the first corner at the AMA Pro Road Racing event in Ohio last weekend.

The Ohio-native lead for the first lap before Tommy Hayden took over, passing Pegram on lap two and proceeded to lead the next six laps. By this time, Josh Hayes had passed Pegram and was shadowing Hayden’s every move for the remainder of the race.


Pegram was able to take what he felt was a satisfying third place finish ahead of Saturday’s second-place finisher Ben Bostrom. As with the first two, Bostrom kept the pressure on Pegram all day but just couldn’t find a way by the AMSOIL rider.

After another strong start to the race, Jake Zemke with his National Guard Jordan Suzuki found himself battling with teammate Canadian Brett McCormick on the #23 Jordan Suzuki. These two ran nose-to-tail for the last part of the race and McCormick continued his nice progression in the sport by passing Zemke on the last lap.

Chris Pourcel may be the 250cc class points leader in the AMA Outdoor Nationals, but Team AMSOIL rider Trey Canard has been busy closing the gap the past three weekends.

At last weekends race in Washougal, Canard came out of the gates in a hurry. He grabbed the hole shot in the first moto and extended a sizeable lead en routhe to his second straight moto win and set himself up for his third straight overall.

In the second moto, Canard once again grabbed the hole shot. While Pourcel was able to move up to second, he never got close to Canard. The Oklahoma-native celebrated his second win of the weekend and now has the most overall wins in the 250 class this year and sits second in the season long points race.

Amsoil By-Pass Filtration System Required Parts and BMK21 kit for Ford 6.0L/6.4L Power Stroke™ Diesels

To ease installation of the BMK21 on 2003 and later model Ford pickups equipped with the 6.0L and 6.4L Power Stroke™ diesel engines, AMSOIL offers the new Aluminum Billet Oil Filter Cap (BK1101), the Aluminum Billet Oil Fill Cap (BK1102) and the 90-degree JIC Elbow (BP242, two recommended) (all sold separately). These new high-quality billet aluminum caps replace the original equipment manufacturer (OEM) filter cap and oil fill cap. The new caps have holes tapped in them that accept the JIC elbows for hose connectors.

Installation Videos:

For further help and questions (including pricing information) please fill out the Contact Form.

Amsoil BMK21 Complete Installation Package

Installation Package Includes the Following: BMK21 By-Pass Filter Kit (1) BK1101 Aluminum Billet Oil Filter Cap (1) BK1102 Aluminum Billet Oil Fill Cap (1) BP242 90degree Elbows (2) Custom Bracket (Attaches to Alternator) (1) EABP100* By-Pass Filter (1) P550528* Donaldson Endurance Full Flow Filter (1)

For Pricing Information Click Add to Cart Buttons Below

Price Without Oil**

Price with 17 quarts Amsoil AME 15W-40 Synthetic Motor Oil**

*With the use of these filters and the Amsoil AME 15W-40 Synthetic Motor Oil the oil change interval will be Twice the Manufacurer’s Longest Oil Change Recommendation (longer with oil analysis). Without Amsoil Diesel Oil change the filters and oil at the Manufacturer’s Recommended Oil Change.

** Prices include shipping & handling and sales tax. They’re delivered prices to your door.

Amsoil President Al A.J. Amatuzio

I was going through some old AMSOIL literature the other day when I came across a brochure explaining the AMSOIL business opportunity. It was printed in 1981, yet every word of it applies as much today as it did then. The brochure asked what the readers would like to see in the future. A new car? A special vacation? A new home? Or just some extra money every month to save or invest? Did the prospect of owning a business, being their own boss and reaping the full rewards of their work and talents sound interesting? Did they want to control their own destiny? It promised that whatever their dreams and aspirations, AMSOIL could help turn them into reality and open the door to a brighter future. I’m sure this all is very familiar to most of you, because at some point in the past you took some of these things into consideration when you made the decision to become an AMSOIL Dealer. And I realize not everyone reading this became a Dealer for the same reasons. Some Dealers and Preferred Customers simply like the AMSOIL products enough and buy enough of them each year that it makes good economic sense to register as a Dealer.

But many of you sincerely wanted to own your own business to gain more financial independence, and your AMSOIL business has given you the opportunity to do that without requiring a large initial investment. In order to take full advantage of this opportunity, you should make a plan for success. Especially if you are a new Dealer just getting started. You should set goals for what you want to accomplish. Like the questions asked in the brochure, what would you like to see in your future? A little extra pocket money or a full time AMSOIL business or something in between? Your expectations are what determines your accomplishments in whatever you do in life, and it’s no different in this business.

It’s never too early or too late to make a plan for your business. Your plan might include setting goals for your personal sales. Start with a prospect list. People you know who would appreciate the quality and benefits of AMSOIL products. As you build a customer base, your satisfied customers will provide you with repeat business and introduce you to new customers. Set a goal for sponsoring, as well. It might include registering one personally sponsored Dealer a week or one Retail Account a month. Whatever your plan, making it and working it will get you started down the path to a successful AMSOIL business.

If your Sponsor or Direct Jobber holds meetings, by all means attend them. Discussing your mutual successes and failures with other Dealers is always helpful. If you can glean just one good idea from attending, it will be worth your time. When your business gets large enough, consider holding meetings of your own. It’s a way to maintain close communications with your Downline Dealers and help your newly sponsored Dealers get started on the right foot.

My message in the May issue of Action News touched on the subject of growing an AMSOIL business and was very well received. If you are serious about accomplishing your goals in this business, you should read it (or read it again). In this message, I tell how you can achieve the maximum earning potential from your AMSOIL business. The answer is through sponsoring.

Through sponsoring, you build upon and duplicate your personal successes. I stressed the importance of utilizing the Retail Sales Program to achieve rapid growth, and to register oil change businesses into the 7,500- Mile Oil Change Program. It’s a real money-maker! Since that message was published, I have heard many favorable comments about it from our Dealers. Now, when someone asks me the best way to get started in this business, I simply tell them they should read the May message and it will point the way. I will tell you the same thing.

This is a great time to be an AMSOIL Dealer. Unlike many other businesses, this AMSOIL business seems to resist the major downturns that accompany a struggling economy. I can tell you with all honesty that despite these troubled economic times and despite our installing a new super-computer system that has literally changed the way we do everything here at AMSOIL (except for manufacturing our products), our sales and sponsoring have continued to grow at an incredible pace. For that to happen, Dealers like you are enjoying success as well, because nothing good happens here at AMSOIL unless good things are happening in the field.

At AMSOIL, we will continue to reinvest in the future, improving our existing facilities and products while researching and adding new products. Our goal is to provide even more opportunity for your success in the future. We will also continue to promote the AMSOIL name through racing and advertising. As I stated in the May message, AMSOIL makes it possible, but you must make it happen. Sponsoring is key, and you are making it happen!

AMSOIL Synthetic 0W-20 Motor Oil Provides Maximum Fuel Economy

Rising fuel costs have motorists searching for anything that will improve vehicle efficiency. Vehicle manufacturers, under pressure to meet more stringent EPA regulations, are recommending lower-viscosity oils as one way to improve efficiency. AMSOIL 100% Synthetic 0W-20 Motor Oil (ASM) features a special lowviscosity formulation that combines maximum fuel econ-omy with maximum wear protection.

Maximum Fuel Economy
AMSOIL Synthetic 0W-20 Motor Oil is designed to maximize energy efficiency for improved fuel economy. Its light viscosity properties reduce drag and its uniform molecular structure helps it flow more freely to lower friction between metal surfaces. Anti-friction additives are included to further improve energy efficiency.

Superior Wear Protection
AMSOIL Synthetic 0W-20 Motor Oil is a shear stable formulation with a high viscosity index. It provides excellent viscosity film strength to separate metal surfaces and contains robust anti-wear additives for the best possible engine protection.

Reduced Oil Consumption and Emissions
Volatility (burn-off) occurs when oil gets hot, causing high oil consumption and emissions. AMSOIL Synthetic 0W-20 Motor Oil has a very low volatility rate, making it excellent at controlling volatility-related oil consumption and emissions.

Extreme-Temperature Performance
AMSOIL Synthetic 0W-20 Motor Oil resists thermal breakdown better than conventional oils. It is heavily fortified with detergent and dispersant additives to prevent sludge deposits and keep engines clean. And unlike conventional oils, AMSOIL 0W-20 contains no wax. It stays fluid down to -65°F for improved cold-temperature oil flow, reduced bearing wear and easier starting while maintaining superior high-temperature protection.

Amsoil Action News July 2010

Amsoil President A.J. Amatuzio

As many of you have already seen, a notice is now posted on the AMSOIL website announcing an August 1 price increase on AMSOIL products. This, obviously, is not the direction we wanted to go, but we simply had no choice. Raw material costs have been rising steadily for several months, and although we held out as long as we could, the squeeze became too tight.

We are not alone. Those who follow the lubricant industry closely have seen the long string of price increases other oil companies have imposed. Shell, Valvoline and Petro-Canada raised prices in June in a range of 8 to 10 percent. ExxonMobil, ConocoPhillips, Chevron and Citgo set price increases of up to 10 percent this month. All of these increases are based on rising raw material costs. In many cases these increases have come on the heels of prior increases imposed by these same companies in January and February. Our single August 1 increase has been limited to 3 to 6 percent. Hopefully, we can remain stable for awhile.

As a final note on pricing issues, all active commercial and retail-on-the-shelf accounts have been notified of the price increase through an email notice and a July Service Line mailing. Additional details can be found on page 18 of this Action News issue.

On a totally different subject, I received a call recently from my granddaughter, Carli, who just completed her second year as a university student in Montana. Carli called to ask my advice. It seems that a few of her friends had been coaching her on vehicle maintenance and cautioned her that if the oil in her crankcase was older than 3,000 miles she had better get it changed. Carli explained that she used AMSOIL motor oil and it didn’t require frequent changes. It was synthetic oil, she said, and was much better than the normal oil most other people use.

Apparently, they didn’t buy that, and Carli needed confirmation from me. She told me she only had a few thousand miles on the oil, and I told her it should be perfectly good to go. I did instruct her, however, to check the oil. If the level was fine and the oil didn’t smell like gas and she couldn’t feel grit when she rubbed the oil between her fingers, there was no need for an oil change. I told her I would send her some additional information. Knowing Carli, she will set her buddies straight on oil change maintenance. She will educate them on the benefits of AMSOIL and create, very likely, some additional AMSOIL customers.

Although my granddaughter is not an AMSOIL Dealer, she did what Dealers have been doing for years. She used the product, recognized a benefit – in this case the convenience of extended drain intervals – and will share the value of that benefit with others.

This brief experience with my granddaughter confi rmed what we have witnessed for years. An individual doesn’t have to be a lubricant professional or a professional salesperson to become a successful AMSOIL Dealer. Our Dealers come from all different backgrounds, walks of life and levels of education. Just look at our “Monthly Leaders” on pages 4 and 5. I don’t believe there is a single one who came from a lubricant background or a professional sales position. The same goes for our Hall of Fame members.

Look at Bill Durand, for example. He retired from a military career, worked his AMSOIL Dealership and became our first Five-Star Regency Platinum Direct Jobber. He had no experience in lubrication, but he learned as he grew his business. Ray Schmit is another. Ray was a tool and die worker by trade before he became a Dealer. Look at him now. A Five-Star Regency Platinum and still going strong.

And take a look at Two-Star Regency Platinum Direct Jobber Harold Hartman. He and his wife Marcile were farmers in Nebraska in 1956 and lost their crops to a hail storm. Harold went on to study electronics and began working for Boeing Aircraft for a salary of $77.50 per week. In 1973, with absolutely no sales or lubrication training, they became AMSOIL Dealers. Together they built an AMSOIL business that allowed them to send their children and grandchildren to private schools, spend three-month vacations in Florida and ultimately invest heavily in real estate. Needless to say, financial concerns don’t exist for Harold.

The lesson to be learned is this: When that negative voice in your head tells you that you lack the experience, knowledge or skill to become successful as an AMSOIL Dealer, don’t listen. Your success is a matter of desire, and that is in your control.

Early Maintenance of Differentials Extends Equipment Life, Saves Money

You know AMSOIL Synthetic Motor Oils provide your equipment with superior engine protection, long life and fuel economy. And you know the importance of routine maintenance to keep costs down and equipment running smoothly.

Part of your equipment maintenance should include oil changes in your vehicle engines’ differentials. Four-wheel drive trucks have two differentials and a transfer case that all require service.

Furthermore, most differential wear occurs during the break-in period of the engine. Because differentials are not equipped with filters, break-in metals are suspended in the oil, causing increased wear as the particles mesh between the gears. Hauling heavy loads and towing heavy trailers causes additional stress to the differential during the break-in period and can cause premature differential damage.

Changing the gear lube after the break-in period (about 5,000 miles) greatly reduces wear and extends differential gear and bearing life. Auto manufacturers now recognize the importance of draining abrasive break-in materials. In fact, most manufacturers recommend an initial drain interval between 500 and 3,000 miles.

Most pickup trucks, SUVs and vans operate in severe service conditions such as towing, hauling, climbing steep grades, plowing, racing, off-road riding. Add to that rapid acceleration, frequent stop-and-go operation and high ambient temperatures, and you have a high-pressure, hightemperature environment.

New vehicles such as turbo diesel trucks and vehicles with V-10 engines boast more horsepower and torque than their predecessors, but differential designs have remained virtually unchanged.

Modern gear oils are faced with the challenge of providing adequate wear protection during severe service operating conditions, while also providing maximum fuel efficiency.

Tests on four vehicles demonstrate the importance of changing the factory-fill gear lube within the first few thousand miles. (See chart below.)

Oil analysis shows most of the wear in vehicle one occurred over the 6,869 miles shown on the odometer. Despite higher mileages, vehicles two and three only showed slightly higher iron wear than vehicle one. Vehicle four, which had the factory-fill oil changed early to AMSOIL synthetic gear lube, showed a significantly lower level of wear despite significantly higher mileage than the first three vehicles.

Results show the most effective way to reduce wear and damage to differentials is to change the fluid early to AMSOIL gear lube.

AMSOIL Severe Gear™ 75W-90 and 75W-140
Synthetic Gear Lubes are formulated for severe service applications, protecting differential gears for extended drain intervals of up to 50,000 miles in severe service and 100,000 miles in normal service, or longer where specified by the vehicle manufacturer. Formulated with shear stable synthetic base stocks and an extra treatment of additives, SEVERE GEAR™ Gear Lubes provide unsurpassed wear protection and friction reduction, while their excellent thermal stability prevents thermal runaway, a phenomenon caused by a lubricant’s inability to control friction and increased heat under high stress conditions.

AMSOIL SEVERE GEAR™ Synthetic Gear Lubes are recommended for turbo diesel pickups, SUVs, vans, delivery/utility vehicles, light, medium and heavyduty trucks, buses, heavy equipment, 4x4s, tow trucks, race cars, tractors and motor homes.

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AMSOIL Severe Gear Protects Against Thermal Runaway

Modern turbo-diesel pickup trucks, V-10 gasoline pickups and sport utility vehicles (SUVs) and high-horsepower V-8 trucks boast more towing and payload capacities than ever before. In fact, the market has seen a 34 percent increase in engine horsepower over the last decade. In the light truck segment, there has been a 93 percent horsepower increase since 1981. Differential stress has also increased in limousines, conversion vans, and trucks and cars with modifi ed, high-performance engines. The extreme loads, pressures and temperatures experienced by modern vehicles place increased stress on gear lubricants that can lead to a serious condition known as thermal runaway.

As temperatures in the differential climb upward, gear lubricants tend to lose viscosity, while extreme loads and pressures can break the lubricant fi lm, causing increased metal-tometal contact and heat. The increased friction and heat, in turn, cause the lubricant to lose further viscosity, which further increases friction and heat. As friction and heat increase, lubricant viscosity decreases. As viscosity decreases, friction and heat continue to spiral upward. It is a vicious circle that eventually leads to greatly increased wear and irreparable equipment damage.

AMSOIL Severe Gear Synthetic Extreme Pressure (EP) Gear Lubes feature an exclusive blend of high viscosity, shear stable synthetic base oils and an extra treatment of highperformance additives that provide a highly protective iron sulfi de barrier coating on gear surfaces. Severe Gear Synthetic Gear Lubes effectively protect equipment from thermal runaway through superior viscosity protection, viscosity index and shear stability.

Viscosity Protection
Viscosity is the most important property of a lubricant in its defense against friction and wear. Ideally, the lubricant’s viscosity enables it to maintain a constant film strength to keep moving parts from contacting each other and creating friction, heat and wear. The higher the viscosity of a lubricant, the greater protection it provides. AMSOIL Severe Gear Synthetic Gear Lubes are available in 75W-90, 75W-110, 75W-140, SAE 190 and SAE 250 viscosities, each providing superior protection through superior film strength.

Viscosity Index
As temperatures rise, gear lubricant viscosity and load-carrying abilities tend to decrease. A lubricant’s viscosity index (VI) indicates its ability to maintain its protective viscosity in high-temperature service. The higher a lubricant’s VI, the less its viscosity changes in temperature extremes.

Shear Stability
Many gear lubes are formulated with viscosity index (VI) improvers in order to ensure multigrade viscosity protection in both hot and cold temperatures. VI improver additives keep lubricants from becoming too thick to fl ow in cold temperatures and too thin to protect in high temperatures. However, shearing forces within equipment can cause these additives to break down and lose viscosity.

The SAE CEC L-45-A-99 (KRL) 20-Hour Shear Test is a requirement for all automotive gear lubes to ensure they do not shear down and fall below minimum viscosity requirements. The graph shows initial oil viscosity and viscosity following the test, while the shaded area indicates SAE J306 high-temperature viscosity requirements for SAE 90 gear lubes.

Viscosity Before and After 20 Hour Shear Stability Test (SAE90)

As seen in the graph, two gear oils failed SAE J306 requirements before the shear test began, exceeding the maximum 18.49 cSt initial viscosity requirements. Viscosity measurements following the test revealed that seven gear lubes sheared down below the minimum viscosity requirements for SAE J306. AMSOIL Severe Gear 75W-90 tested in the proper initial viscosity range and retained the highest viscosity of all tested oils after the shear test, indicating its superior ability to protect against thermal runaway by maintaining its protection qualities in severe, high-shear operating conditions.

Amsoil Breaks the Cycle of Gear Failure

Amsoil President A.J. Amatuzio

Have you ever heard a new Dealer make the comment that sponsoring is like inviting someone to compete with you? I have heard it said from time to time over the years, and when I hear it, I know that the person saying it doesn’t understand what it takes to succeed in this business.

Sponsoring doesn’t invite competition. On the contrary, it expands the sponsor’s personal income opportunities and provides financial security in the event of illness or disabling accident. When you sponsor new Dealers, you are adding salespeople for your business. Your personally sponsored Dealers generate sales that you alone could not possibly make. Their sales, and the sales of the Dealers they sponsor, result in commission credits that are added to yours, determining the percent commission you earn every month.

Unless you are an incredibly talented salesperson, there’s no way you could earn as much from your own personal sales as you could with the combined efforts of an active downline group. And even if you have a bad month personally or are unable to work due to illness or accident, your personal group will continue to generate income for you.

But sponsoring new Dealers is really just the beginning of building a thriving, profitable AMSOIL Business. As your downline group gets larger, it becomes your job to assist, train and help keep your group motivated. That means holding sales meetings and making yourself available to answer your Dealer’s questions and concerns. Your meetings will be a place where your downline Dealers bring new prospects to help them build their businesses, because the more you help your downline Dealers succeed, the more success you will enjoy. That’s the way this business works.

AMSOIL provides plenty of assistance in getting you started in sponsoring and operating your AMSOIL business. Your G-700 sales manual includes many “how to” books, including the G-1229, which is the “How to Sponsor AMSOIL Dealers.” It is an excellent reference guide to tell you why and how to sponsor new Dealers. Other “how to” books are also helpful and should be read by every new Dealer. They include information on how to begin, how to sell, how to promote, how to administrate, plus books on the Altrum division, our sales programs, and information on product features and benefits. All of this information is geared to help you in all aspects of owning and operating your own AMSOIL business.

In addition to these many training tools, AMSOIL also makes available a tremendous variety of product and promotional materials geared to help you sell AMSOIL, Altrum and AGGRAND products.

Our Sales Promotions Department is staffed with talented writers and marketing personnel who take great pride in producing outstanding sales literature and sales aids for our Dealers use. We expect our promotional materials to reflect a quality image for our company, our products, and for you, our Dealers. They are produced at great expense to the company, but in high enough quantities to make them affordable to individual Dealers.

When you hand out an AMSOIL product brochure, data sheet, or any AMSOIL sales aid, it is always a first class piece. When your new Dealers receive the Action News, Altrum News or the AGGRAND News, you know they are receiving timely, well-written information that will help them in their businesses. You know these publications will be of high quality and that they will reflect well not only on the company, but on you as a sponsor and businessperson. When you or your customers visit our website, they find it well designed, informative and easy to use.

When you see an AMSOIL advertisement in a magazine, it will also reflect the quality of the company and products. That’s how we do things here at AMSOIL. No shortcuts, no exaggerated claims, no badmouthing the competitions. Just the features and benefits our products deliver presented in a tasteful, high-quality way.

I am a firm believer in doing things right and demonstrating quality in everything this company does; from the raw materials we buy, to the products we make, to our work environment, to the tools we use in manufacturing, to the people we hire, to the cleanliness of our plant, to the sales aids we make available to our Dealers, to the advertising we do, to the way we conduct our business in general. Quality is what has made this company strong and what will keep us strong in the future.

So back to sponsoring. I realize that I often sound like a broken record when talking about the importance of sponsoring, but it clearly is the quickest and best way to build a strong AMSOIL business. If that is not your goal, then don’t bother reading this message. Too late, eh? Already read it? There is a method to my madness, and I hope you got the message! Sponsor and grow. It works!